Marketing Your Startup by Staying in Your Budget!

START-UP
LET’S MARKET YOUR START-UP IN DEFINED BUDGET

Everyone has a dream to make the best out of their investment. Therefore, every business matters. Because, it takes a lot of effort to build your brand image, i.e. business. However, it is even more difficult to promote it in the market. Also, it requires handsome amount of finance to do so. So in this article, we highlighted few cost effective ways to market your start-up effectively.

PARTICIPATION IN COMPETITIONS:

It’s always good for any start-up to take participation in start-up awards or best business plan competition. It will give you free publicity and if you are lucky enough to win the award or grand prize. It will aid in financing your start-up.

PARTICIPATION IN EXHIBITIONS:

 

You need to apply in trade shows and exhibitions. Because, exhibitions are the best chance to boost your sales and publicity both at the same time. You just need to take part in all relevant events in order to promote your brand image.

 

GIVE IT A CAUSE TO BOOST AWARENESS:


Go for cause related awareness marketing. For example, there is a start-up to eradicate the shortage of power in rural areas of Punjab. So, you start promoting your cause and people started joining you in no time.

 

COMMUNITY PROMOTION:

 

Stay low key is the best option in initial phases. When we think about marketing, we see wide range marketing and marketing tool. Rather, focus on your surrounding or community. It can be your college, university, neighborhood or office. Share your idea with your college mates, official partners or friends and family.

EVANGELISM:


It is the best feeling in the world to have a group of friends or well wishers ready to do anything for you. Now, it’s time to cash them all and build your network. You can use your well – wishers to promote your business and spread positive words of mouth for your start-up.

 

We hope, this article will give little boost to your marketing activities. Stay tuned for more interesting articles. We are always here to help.


Content Writer, Business Intelligence Expert, Operations coordinator & Lecturer

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